Why Gucci's latest fragrance is made from recycled carbon

The Italian luxury house’s new perfume, Where My Heart Beats, is Coty’s first globally distributed fragrance manufactured using 100 per cent carbon-captured alcohol. Vogue Business has the exclusive.

EDGAR Filing Documents for 0001628280-23-017992

Why Gucci's latest fragrance is made from recycled carbon

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Presenting Where My Heart Beats, to first House scent to be

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Celebrating nature’s mysterious harmonies, A Floral Verse embraces the interplay of light and darkness, gracefully capturing nature’s poetic journey

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Hypnotizing as a dream, enduring as a memory, Where My Heart Beats is a Floral Rose fragrance that unveils itself layer by layer. Like a blossoming

The Alchemist’s Garden, Where My Heart Beats, 100ml

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