Agency execs shine a light on connected TV advertising's Goldilocks paradox during Digiday's CTV virtual forum

The hybridization of TV and digital in CTV is complicated due to nuances introduced by that blend that, when not accounted for, can compromise CTV’s promise.

Marketers blending DOOH, CTV to drive home campaign messages

Digital Ads Might Be Getting More Relevant (But Not So Much During

Branded Cities Lights Up The Largest Continuous Full-Motion

Goldwater Law Firm TV Spot, 'Invokana'

Goldwater Law Firm TV Spot, 'Attention: Non-Hodgkin's Lymphoma

Mass extinction event': 3,200 VC-backed startups failed in 2023

Future of TV Briefing: The next phase of the TV upfront market

Decoding Healthcare Innovation: A podcast for novel and disruptive

Lexus Golden Opportunity Sales Event TV Spot, 'Hybrid: No Signal

DOT throws Gil Chua's DDB under the bus for alleged stock video

Top 8 Quotes from Advertising Week Showcasing the Power of CTV

Relion Group TV Spot, 'Pradaxa and Xarelto Warning'